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Choosing hoodies

Few things get worn off the clock like a good hoodie. Put your logo on one and it goes to the arena, the grocery store and the cottage, long after a dress shirt has gone back in the closet. Companies reach for custom hoodies for welcome kits and crew gear, and clubs and schools love them for spirit wear.

Pullover or zip is the first real decision, because it changes your artwork. A zipper splits the chest down the middle, so logos usually move to the left chest or the back. A pullover gives you a full front to work with, though the pouch pocket sits lower down and cuts off anything oversized, so measure before you dream too big.

Sizing needs planning, since people have strong feelings about how a hoodie should fit. Ask for sizes up front rather than ordering a guess, and think about whether your crowd prefers roomy or trim. Embroidery gives a polished look on a chest logo, while a large back design usually suits print. The product page tells you which method applies, so you know before you commit.